Written by: Joe Jacobs
Buddy Pegs, a beloved name in the family biking community of Bentonville, AR, is excited to announce a significant transformation. Effective January 2, 2024, our business will operate under a new name: Pedal Kids USA. This change reflects our expanded commitment to youth cycling and our aspirations to inspire young riders nationwide.
In 2015, a vision to get more kids on bikes led to the formation of Buddy Pegs. As we pedal into our 10th year, this mission to inspire kids and families through the power of the bicycle remains the same while the company has grown far beyond its origins. Today, we are excited to announce our evolution to Pedal Kids USA, a name that embodies our mission, expanding influence, and ambition in youth cycling education.
Read the full original article here.
A Decade of Growth and a Vision for the Future
- Youth Cycling Revival: Our big goal is to develop a national youth cycling education framework for Pre-K through middle school ages, aspiring to double the number of kids on bikes in the U.S. and help return youth cycling participation to previous generations’ levels.
- Combating Childhood Mental Health Decline: In an era marked by increased screen time and declining childhood mental health, cycling offers a powerful balance through movement, connection, confidence, and outdoor adventure.
- Expansion into New Markets: Building on our success in Northwest Arkansas and Kansas City, we’re expanding into Dallas-Fort Worth while also launching online classes and consulting support for youth cycling providers nationwide.
- Bentonville: Our Home and National Model: While extending our reach, Bentonville remains our cherished home base and the model for what family-focused cycling communities can become.
